MSc International Marketing
Course Overview
This course gives students the knowledge and skills to succeed in the contemporary business and marketing environment, focusing on the digital transformation of the marketing profession.
The course also focuses heavily on entrepreneurship and brand management across a range of platforms and channels, examining Internationalisation, Digital Marketing, and Entrepreneurship as integrated themes.
Explore the digital landscape of global marketing
Gain insights and join discussions on consumers and marketing relationships
Develop key analysis, audience reflection, brand strategy, and campaign planning skills
Entry requirement, in one line
A recognised Bachelor's degree (typically 2:2 or above) or equivalent professional experience, contact admissions@london.aru.ac.uk for classification guidance, or relevant work experience considered as part of a holistic application. Next intake: September, January, May.
Entry Requirements
Qualified on paper, or qualified by experience.
Fuchures checks your fit against the criteria below before recommending this route.
Who Fits This Course
- ✓Wants to specialise in digital, international, or brand marketing at postgraduate level
- ✓Holds a Bachelor's degree (marketing/business or related) or relevant professional marketing experience
- ✓Working professionals who want a full-time (12-month) or part-time (24-month) route
- ✓Experienced professionals without a formal degree but with substantial relevant sector or management experience (assessed via Recognition of Prior Learning)
Who Does Not Fit
- ✕Has no degree and no relevant professional experience to support their application
- ✕Wants a general management MBA rather than a marketing specialism
Not for everyone. Just the ones who've earned it.
If your qualifications or your work experience point at this course, we'll say so plainly, and tell you just as plainly if they don't.
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What You'll Study
Course Modules, year by year.
What you'll actually study, module by module.
Career Opportunities
Where this degree can take you.
Graduates go on to roles across public, private and healthcare sectors, some routes need further training or study.
Upcoming Intakes
3 routes in, each year.
Ready to Apply?
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Funding Guidance
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